11 Tips to Reach New Customers

11 Tips to Reach New Customers

Edward George - Video My Business

Our top tips on how to reach new customers:

  1. Try a new marketing technique – they get stale, try something new and different.

  2. Launch a new product – even a variation of your current product could help to appeal to a new audience of customers.

  3. Social media – you can spend thousands on social media, but with good integration and a story campaign message it can work well. It’s amazing what you can do for free.

  4. Create an Incentive Referral Programme – ask for and offer people referrals. Referrals can help in growing your business and most people will trust their friends, family, and associates over a marketing message or advertisement.

  5. Customer service – So many businesses fall down on such a basic but crucial area: customer service. Improving your customer service could see a big growth in word of mouth generated sales and brand reputation.

  6. Contact existing customers – You have a customer base, so get in touch. Increase your customers’ interest in your products by offering them a new deal or promotion.

  7. Re-design your website – Your website is a crucial part of your business, whatever sector you are in. Attract more customers with a fresh up to date website.

  8. Connect your online presence – By sharing your offers, promotions, and updates across blogs, social media, and video marketing channels, you will get your message across to a much wider audience.

  9. Make a corporate video – Video production companies can do wonders for your business. With a corporate video, your customers are 64% more likely to buy online.

  10. Launch a PR campaign – Stop showcasing yourself and get someone else to do it for you. Having a credible newspaper or TV channel reference you and your products could be hugely beneficial for getting new customers on board.

  11. Get networking – Business networking events get you meeting new people; with new people come new opportunities. These opportunities could be anything, but they will almost certainly help to boost your business. 
Edward George - Video My Business This article was published by Edward George on 26th July 2014. 'Edward is the Director of Video My Business and a passionate entrepreneur. With big aspirations he hopes to change the business video industry for the better.
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